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作者：北成北董来源：原创发布日期：08-25

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美媒感慨：从耐克到通用汽车美国品牌为何在中国不吃香了_我的网站

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A | Ottawa, Oct 20 (UNI) Hurricane Fiona is estimated to have caused 660 million Canadian dollars (about 528 million US dollars) in insured damage in Canada, the Insurance Bureau of Canada said.

Fiona is the most costly extreme weather event ever recorded in Atlantic Canada, and the tenth largest in the country in terms of insured damages, the bureau said in a press release, quoting the "record-breaking" initial estimates from Catastrophe Indices and Quantification Inc.

Many affected residents were located in high-risk flood areas and floodplains where residential flood insurance coverage is not available. As a result, the overwhelming majority of costs for this disaster will be borne by government, according to the release.

"As we begin to see the extent of damages caused by Hurricane Fiona, it is clear that much more needs to be done to enhance our resilience to extreme weather events and build a culture of preparedness moving forward," said Amanda Dean, vice-president, Atlantic, Insurance Bureau of Canada.

The long-lived and powerful storm first made landfall in Atlantic Canada on Saturday, September 24. With maximum wind gusts exceeding 100 km/h in Atlantic Canada and Eastern Quebec, Fiona resulted in tragic loss of life as well as violent winds, torrential rainfall, large waves, storm surge, downed trees and widespread power outages, the release said.

Insurance claims from severe weather have more than quadrupled across Canada since 2008. The new normal for insured catastrophic damages in the country has reached 2 billion Canadian dollars (about 1.6 billion US dollars) annually.

UNI/XINHUA PRT。

快科技8月23日消息，据报道，近期，美国消费者新闻与商业频道（CNBC）发文称，耐克、星巴克、通用汽车等多个深耕中国市场多年的美国品牌，近年相继出现市场份额下滑、营收萎缩、增长停滞等问题。运动服饰领域方面，数据显示，自2021年以来，耐克中国业务规模缩水约30%，营收跌至近八年最低。但国内的运动消费市场却在持续扩容，全民健身热潮带动行业规模十年翻倍。

美媒感慨：从耐克到通用汽车美国品牌为何在中国不吃香了市场需求稳步增长的背景下，安踏、李宁等本土品牌凭借贴合国人审美的产品设计、高效灵活的供应链以及精准的本土化营销快速崛起，逐步抢占市场份额。而耐克固守全球统一的运营模式，难以适配国内消费市场的快速迭代，市场竞争力持续弱化。此外，曾长期垄断国内高端咖啡市场的星巴克，如今优势也不复存在了。瑞幸咖啡依托数字化运营、平价定位和外卖模式迅速扩张，门店数量已是星巴克的三倍有余，精准俘获主流消费群体。